Merkle
2023 - present
Brought on as a contractor for clients' UX writing needs in September of 2023.
Transitioned to FTE with Merkle in September 2024.
Collaborated with professional UX designers, primarily crafting copy for clients' software, websites, web-based applications and mobile apps.
Skills gained: Figma, SharePoint document management, UX and content design principles, information architecture (IA), collaborative web and app design, digital experience design
Clients are confidential, but work samples can be provided upon request.
Stone Press
2020 - 2023
Hired as editor for a digital content production team in November of 2020 that produced hundreds of unique pieces for multiple online properties, largely focusing on business software, website development, HR, and business formation.
Left in August of 2023 to pursue new opportunities not bound to the shifting sands of SEO standards.
Skills gained: Editing informational content output at scale, coaching writers to elevate their copywriting skills, editorial QA guidelines/style guide development
Work samples, including content production SOPs and QA materials, available upon request.
Cincy Magazine
2019 - 2020
Hired as associate editor in February 2019, contributing articles to Cincy Magazine, NKY Magazine, and Dayton Magazine.
Assumed managing editor role of NKY Magazine in October.
Managed custom publications for clients such as the Proctor & Gamble Alumni Network and The American Cancer Society, overseeing editorial, publication, and client relationship management.
Let go in March 2020 due to a second round of COVID-related downsizing.
Skills gained: Long-form article writing, interviewing, Adobe InDesign, editorial fact-checking, freelance writer management, client relations, printed publication production
Freelance client work
2008 - 2019
I cut my teeth in the world of digital content by freelancing for various B2B companies, including writing blog posts and whitepapers for Paycor, Relequint, and GNGF.
Later work includes:
Baseball writing for Redleg Nation (2014-2016)
Web copy consultation for Kinettix (2018-2019)
Editor of a book on patent strategy for entrepreneurs, The Patent Game (2018-2019)
About Kevin Michell
In my career, I've written both for myself and for—and sometimes as—others. But, writing is just where I started.
Over the last decade and a half, I've collected years of experience in content production management, writer development, editorial leadership, and UX content design.
While serving as a content professional in various digital and print spaces, I've witnessed dramatic changes to the standards for effective writing. By blending my awareness of emergent best practices for writing on digital channels with bedrock principles of good writing that persist regardless of medium, I bring a unique skillset that is adaptable to many different environments and project types.
I'd love to bring my experience, exceptional communication skills, eye for detail, and devotion to content quality to your organization.